So, blogging conferences, eh?


Four days on the Gold Coast in a lavish hotel eating lush food and learning from freaking amazing people while getting to hang out with mah nerdy peeps. You know, people who don’t give two hoots that you can’t eat until you “instagram the shiz out of those wedges” or that you have your beak in your phone because you’re cyberstalking people you’ve just met at the dessert stand.

Thing is, socialising isn’t really my thing and small talk is far from being easy for me. I know, right? Most of you wouldn’t know this if you met me (apologies to those who did meet me if I came across as either aloof or batshiz crazy (or both!). I remembered how bad I am at socialising when Leigh and I rocked up to the pre-event meet we put on for Blog Chicks—and the next morning at the networking breakfast with FOUR HUNDRED PEOPLE. Holy hell. I felt all the awkwards. Thankfully I had plenty of known people to hang with when I was feeling most angsty while I did my mindfulness shiz on the sly. Usually I was mindfully eating cake. Trust me, it helped.

But when I wasn’t catching up with cool blogging peeps, sitting by the pool in my jeans (guess who didn’t think she’d have time to swim?) or making an idiot of myself at a lavish party attended by fire twirlers and snake handlers* and Austin Powers‚—I was having massive massive lightbulb moments.

Most of them were big, and I’d be like “Rah you need to take this motivational speech by this singer who smells really nice** and freaking DO SOMETHING WITH IT. Stop pfaffing and just fkn do it.

Some of them were technical, like “Thank jeebus this Facebook expert*** says that “link the comments” is redundant because it’s THE most annoying thing ever”.

Some of them were mega important, like “These are the most amazing wedges I have EVER eaten. My life’s complete having eaten them. Let me wash that down with this margarita in a jam jar”.

I typed pages and pages of notes, ideas, to-do lists (I spent my entire flight home writing a categorised list of to-dos, even) and I found the spark that’s been lost for, oh I dunno, TWO YEARS and think enough has seeped into my brain for me to stick with it. I’m not letting my brain hold me back, yo. I’ve already pulled my finger out and done a whole bunch of things that I’ve been avoiding doing for weeks/months/years/all my life. It’s equal parts terrifying and comforting and ZOMG.

What I especially loved about the conference was that there was a professional tone to it all. In the early blogging conference days we were all so giddy with excitement at having a blogging conference to attend that we’d get distracted by ALL THE THINGS. Nowadays we’re a) a bit more used to getting out, and b) we’re being given greater quality and choices at blogging conferences. The ante has well and truly been upped with quality venues, speakers and topics. That didn’t stop us from having a kick-ass time at the bar every night (and most afternoons too, haha). We needed the cocktails to help process all the things we learned, am I right?

I deliberately didn’t over-tweet or over-instagram while I was at the conference and I’ve kept this post free of too many spammy things. I’ve become a bit of a jaded personal blogger over the years and there are no signs of me getting over it. It’s mostly about the sponsored posts, the lack of appropriate disclosure and tweeting/instagramming everything ever involving a brand. I have come to distrust so many blogs belonging to people I genuinely admire and it makes me sad. Not that I begrudge them owning their blogging style and taking on sponsored content and working with brands, it’s just that I don’t enjoy reading them all (and in some cases their tweets and instagrams and FB updates). This was another factor I enjoyed at the conference: there was a strong emphasis on the fact that there can (and needs?) to be more to your blog than just your blog. The majority of speakers (if not all) have a blog and something else besides the blog. Be it a product or service… whatever. Personally I don’t see longevity in sponsored posts/tweets/instas, I see them as more of a stepping stone. I guess this is a reflection on how I feel as a person slash personal blogger —that I need to have something tangible to feel like me slash my personal blog are of actual use to the world. My business blog definitely has something tangible, so I feel much more comfortable with Smarter.

Anyway, accidental rant on the current state of blogging. At least the blog didn’t start out as a post reflecting on how not even Quentin Bryce was able to save us when she swore in the Tony Abbott government earlier today. QUENTIIIIIIIIN!

Anyway, #pbevent was awesome and you should come next year!!

* Not a metaphor
** Clare Bowditch
*** Amy Porterfield

This is the totality of my instagramming at #pbevent:

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18 thoughts on “Rah’s #pbevent roundup turned into a blogging rant. Whoops

  1. Omg. I can’t believe I missed the freekin wedges!

    Posted on 18 September 2013 at 9:23 pm
    1. I have a theory that the Sydney QT will have similar wedges and this means we pretty much need to go in and try them. For research purposes, of course

      Posted on 18 September 2013 at 9:25 pm
  2. I feel REALLY confused about personal blogging these days too. I feel like I am a toy boat going around in circles and not going anywhere, also wondering if I really want to be going anywhere or even be in the boat at all!
    I know it’s not that deep, but after blogging for such a long time it’s hard to give it up 100%. I don’t know, I mean, I hope there’s some kind of resurrection, because it feels like we are in a lull? Too deep, too late at night I think! ;)

    One day I just stopped reading almost all blogs. I felt like I could trust no-one any more too. I know what you mean but I guess you were more graceful than me. I kind of went off in a huff and didn’t come back.

    Wow, this is getting ranty. Two more things to say!
    1) I love the “just do it” thing. Yep, that is useful to me.
    2) I love your blog and I honestly think you are awesome. If you start blogging about products/services though, I am out of here :P

    Posted on 18 September 2013 at 9:48 pm
      2) I’ve never been described as graceful before
      3) I hope there’s a resurrection soon, too (unless it’s happening and we haven’t found those blogs yet?)
      4) YOURE AWESOME xx

      Posted on 19 September 2013 at 8:16 am
  3. You were just as rad in person as I thought you’d be! So stoked to be stroked by you. Party on (except you, Quentin, WTF) xx

    Posted on 19 September 2013 at 8:40 am
    1. “stoked to be stroked by you” would make an AWESOME song
      love your work hot stuff xo

      Posted on 19 September 2013 at 5:04 pm
  4. “The majority of speakers (if not all) have a blog and something else besides the blog.” You know, I actually quoted you on this issue in my talk! I mentioned what you said to me the night before ‘I’ve always thought of you as a jeweller first and a blogger second’ – and that’s so true. I think, if you want to make a living, you need to have a strong business model that is SUPPORTED by your blog :) Thanks for the chat, Rah x

    Posted on 19 September 2013 at 1:28 pm
    1. ahhhh, yay! I’m listening to your session now! was great to chat with you and get my nerd on ;)

      Posted on 19 September 2013 at 5:05 pm
  5. Though I’m not sure about the ‘pro’ part of ProBlogger, I want to go next year just for the funsies and the awesome people! Plus that whole inspiration thing you talked about. So glad you got so much out of it!

    Posted on 20 September 2013 at 9:32 am
    1. i reckon you’d LOVE it! There were sessions this here that would have been great for you about writing and shiz. The inspiration parts this year were SO MEGA WORTH IT. So was the alcohol ;)
      Come next year and we can travel together!! x

      Posted on 20 September 2013 at 10:05 am
      1. It’s a date!

        Posted on 20 September 2013 at 10:06 am
  6. La La La not listening I didn’t go and I’m having a sook. Next year baby. Us blog chicks will rule. Boyah!

    Posted on 24 September 2013 at 4:02 pm
    1. damn straight! i’m saving up already xx

      Posted on 25 September 2013 at 6:18 am
  7. It was lovely to meet you and yes, those wedges where incredible! I think they must be triple fried. The speakers where great, there was so much to soak up. I’m not sure if the jars of Margaritas where a help or a hindrance…

    Posted on 24 September 2013 at 5:55 pm
    1. i think they became a hinderance at happy hour and “only” $10 a jar!
      was lovely to meet you too m’dear :)

      Posted on 25 September 2013 at 6:19 am
  8. Ahh you’re the best. Seriously. The best. I love a good accidental rant. Every single time.

    Posted on 26 September 2013 at 10:47 pm

      Love your work lady xx

      Posted on 27 September 2013 at 12:32 pm
      1. Well let’s just say it’s mutual. x

        Posted on 27 September 2013 at 12:47 pm